KUMON
10 years of success through
innovation and partnership

OUR ROLE
BRAND GUARDIANS
Protecting identity, upholding standards, ensuring consistency across every brand touchpoint.
STRATEGIC ALLIES
Aligning vision, driving goals, delivering insight-led direction for future growth.
CREATIVE GUIDES
Collaborating closely, inspiring ideas, shaping bold and effective TV & Video campaigns.
FILM MAKERS
Crafting stories, capturing emotion, producing visually powerful, purpose-driven video content.

OUR WORK
2015
2017
2019
2023
2024
‘Back to School’ TV and video campaigns were created to drive sign-ups throughout the summer holiday period.
Strategic cross-brand video plan created to deliver engaging content across Kumon’s website and social media channels.
Targeted video content created to build franchisee recruitment and expand the national franchise network.
Autumn Free Trial TV and video campaign created to boost seasonal interest and student sign-ups.
Launch of ‘Kumon Connect’ with creation of TV and Video advertising campaign.
THE RESULTS
34%
Increase in online conversion year-on-year
85
New study
centres since 2017
32%
Increase in
student enrolment
Success rate in students
signing up
40%
BETTER OUTCOMES
for brands that inspire
BETTER STRATEGY
BETTER CREATIVE
BETTER JOURNEY
OTHER CASE STUDIES


