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KUMON

10 years of success through

innovation and partnership

OUR ROLE

BRAND GUARDIANS

Protecting identity, upholding standards, ensuring consistency across every brand touchpoint.

STRATEGIC ALLIES

Aligning vision, driving goals, delivering insight-led direction for future growth.

CREATIVE GUIDES

Collaborating closely, inspiring ideas, shaping bold and effective TV & Video campaigns.

FILM MAKERS

Crafting stories, capturing emotion, producing visually powerful, purpose-driven video content.

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OUR WORK

2015

2017

2019

2023

2024

‘Back to School’ TV and video campaigns were created to drive sign-ups throughout the summer holiday period.

Strategic cross-brand video plan created to deliver engaging content across Kumon’s website and social media channels.

Targeted video content created to build franchisee recruitment and expand the national franchise network.

Autumn Free Trial TV and video campaign created to boost seasonal interest and student sign-ups.

Launch of ‘Kumon Connect’ with creation of TV and Video advertising campaign.

THE RESULTS

34%

Increase in online conversion year-on-year

85

New study

centres since 2017

32%

Increase in

student enrolment

Success rate in students

signing up

40%

BETTER OUTCOMES

for brands that inspire

BETTER STRATEGY

BETTER CREATIVE

BETTER JOURNEY

OTHER CASE STUDIES

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